
Lifestyle Food Photography For Social Media & Website | FORTUNA
Professional Lifestyle Photography for Viral Italian Restaurant FORTUNA
Client: Fortuna - Italian Pizza & Pasta Restaurant
Project Type: Lifestyle Food Photos
Agency: NLS Creative
FORTUNA is a buzzing Italian restaurant in Singapore known for its bold flavors, rustic charm, and signature menu that blends classic Italian fare with local flair. As their popularity soared on social media, the team at FORTUNA engaged NLS Creative to capture a professional food photography campaign that could match the hype and help translate viral attention into real-world foot traffic.
Case Study: FORTUNA – Singapore’s Viral Italian Restaurant
Client: Fortuna - Italian Pizza & Pasta Restaurant
Project Type: Lifestyle Food Photos
Agency: NLS Creative
Objective
Capture the new food menu in a mouth-watering, social media-ready format
Create a visual identity that showcases authentic Italian food at its most craveable
Deliver images optimized for Instagram, online delivery platforms, digital menus, and website banners
Scope of Photography
We conducted a half-day food photoshoot, covering:
🍕 Signature Pizzas – shot hot and fresh with melting cheese, crispy crusts, and vibrant toppings
🍝 Pastas – creamy, saucy, and perfectly plated to show richness and texture
🍗 Protein Mains – roasted chicken, beef dishes, baked potatoes, and side dishes with beautiful char and garnish
🥗 Lifestyle Food Shots – dishes served tableside, with hands in frame for warmth and shareability
🥄 Close-up Ingredient Details – parmesan shavings, bubbling sauces, fresh herbs, and hand-tossed dough action shots
Pre-Production & Styling
NLS Creative managed full pre-shoot planning and art direction, including:
Creating a moodboard aligned with FORTUNA’s rustic-yet-trendy brand identity
Planning a shot list categorized by menu section for fast, seamless execution
Post-Production
Professionally edited photos with enhanced color grading, emphasizing rich tomato reds, basil greens, and golden cheese tones
Exported in multiple formats for:
Instagram posts
Web use
Results
Helped boost FORTUNA’s online presence with high-impact visuals across their website and social platforms
Delivered a consistent visual identity that reflected the restaurant’s growing brand reputation
Why FORTUNA Chose NLS Creative
At NLS Creative, we specialize in professional food photography and videography for viral F&B brands that need scroll-stopping content. We turn authentic flavor and atmosphere into imagery that sells—whether you’re plating pizza or pouring wine.