Vitamax

Food Brand Video - Vitamax

Full day Video Production shoot for Vitamax, launching their 3 new Oatmilk flavours - Oat milk, Oat Latte, Oat Matcha Latte.

Food Product Video - Vitamax Oatmilk

10hr Video production of 3 Oat milk instant mix flavours - Oat milk, Oat Latte, Oat Matcha Latte. For this video, we showcased the different flavours, textures, and how easy it is to make them. Just by adding hot or iced water.

We did the planning, storyboarding and art direction for this shoot. Going for a more clean look, we chose to have a white background, in order to bring out the contrasting colors of the packaging and product colors. We converted their HQ office into a studio and shot the video there.

The final scene and thumbnail photo was styled by us and we included the cups with drinks, packaging, matcha tea set elements, raw oats and coffee beans.