Social Media Video Production Singapore
Lifestyle Product Video Launch for Zikko
Client: Zikko
Project Type: Product Video Launch
Agency: NLS Creative
For this project, a wellness brand approached NLS Creative to conceptualize, produce, and deliver a visually impactful product launch video and lifestyle photography package. The goal? To showcase the product's benefits through relatable, aspirational visuals designed for social media, e-commerce, and brand websites.
Lifestyle Product Video for Zikko Dr. Rock far Infrared Heated Therapy Massager
Case Study: Lifestyle Product Launch Video & Photography for Wellness Brand
Client: Zikko
Project Type: Product Video Launch
Agency: NLS Creative
Pre-Production: From Vision to Execution
Our full-service approach began with comprehensive pre-production planning:
Creative Direction & Moodboard Development
Sourcing of Studio Locations tailored to the brand’s clean, lifestyle aesthetic
Model Casting to represent the brand’s wellness-focused target demographic
Storyboard & Script Development to ensure narrative clarity and visual storytelling
Our team worked closely with the client to refine the messaging and look, aligning every scene and shot with the brand’s tone and goals.
Production: Half-Day or Full-Day Shoot Options
Based on the brand's needs, we conducted a half-day lifestyle shoot with a combination of:
Product demo scenes (how to use the wellness item in daily routines)
Lifestyle setups in bedroom, living room, and home wellness spaces
Relaxed, natural lighting setups to reflect calmness and self-care
On-site directing and styling to ensure every frame reflects the desired emotional tone
We also photographed the product with lifestyle models to create multi-platform content ready for social media, websites, and online stores.
Post-Production & Delivery
Professionally edited 60s lifestyle video
Color grading and retouching to enhance mood and product clarity
Final assets delivered in optimized formats for web and mobile platforms
Results
The client successfully launched the wellness product with a cohesive suite of content that elevated their brand’s online presence. The visuals were used in:
Instagram reels, stories, and TikTok ads
Website banners and product pages
Why Brands Choose NLS Creative
At NLS Creative, we specialize in cinematic lifestyle videography and product photography that connects emotionally with audiences. From pre-production to final edits, we help wellness, beauty, and lifestyle brands tell compelling visual stories that convert viewers into customers.